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Exploring the Customer Experience Frontier

by Amy Several years ago, I realized that in watching television and reading magazines, I often enjoyed the ads just as much as the content. As a psychology undergrad, I joined the “how” and “why” of...

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Starbucks – The Stars Delight!

By Ali I’m probably a bit late to the party, but I recently downloaded the Starbucks app for my phone.  I was cleaning my room and found an old gift card so figured I would register it online to see if...

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